Live-on-webpage production is becoming extremely popular. You often see spokespeople walking out of nowhere onto a browser web page when you load it, to say hello, deliver a mission statement or company overview. It's a little spooky to see leprechaun-like folks talking to you or to each other, but, when done right, message transcends media, and it's compelling. You see instructors standing next to bullet-point examples of their topic or product, often interacting with it- often only when you click your mouse to direct the presentation. It's a whole new “humanizing” media initiative which doesn't challenge bandwidth the way full size videos do. But it requires careful planning, shooting, and good tools in post.Ĭyclone Interactive of Boston, working with Moving Media of Arlington, MA, used greenscreen for a multinational corporate client specifically to bring live action and virtual sets together on the web, along with stand-ups to be composited against web page white backgrounds, all ending up as Flash elements. The experience and workflow was typical and today many editors get involved in these shoots. Dimaculangan directed the green stage elements and I was hired to pull keys in two venues.
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